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REGISTER HERE! -- Early Bird Deadline is March 22nd

Thursday, May 30 • 10:30am - 11:30am
Heart Health Campaign Gets Cardiology Patients' Blood Pumping

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Seeking to retain patients in New York’s highly-competitive market, Catholic Health (Long Island, NY) partnered with Actium Health to re-engage and activate dormant cardiology patients of the system’s St. Francis Hospital & Heart Center. Conducted during 2022, an email nurture campaign prompted recipients to complete an online appointment request and yielded impressive results within a 45 day period including:

112 appointment requests with 64 resulting appointments

2,301 Health Risk Assessment completions with 928 cardiology appointments.
Speakers
avatar for Lael Weyenberg

Lael Weyenberg

Actium Health
Starting her career as a Call Center Manager, Lael cultivated a deep understanding of organizational structures and effective communication strategies. Experienced in driving customer success initiatives within the technology and healthcare sectors, Lael has built a career focused... Read More →
avatar for Scott Ostrad

Scott Ostrad

Catholic Health
Scott Orstad is the Vice President of Marketing at Catholic Health – a six-hospital health care system, based on Long Island, New York, which also includes a network of physician practices and a home health and hospice division. He leads the brand and digital marketing teams responsible... Read More →

Thursday May 30, 2024 10:30am - 11:30am EDT
TBA
  Breakout Series 1

Attendees (2)