2024 NESHCo Annual Conference

Are you struggling to communicate your organization's mission, initiatives, policy goals, and/or advocacy agenda effectively? Finding it challenging to cut through the clutter and inspire stakeholders to act? In today's fast-paced world and ever-changing communications landscape, creative positioning and taking a multifaceted approach to stakeholder engagement strategies are key for advancing your organization's initiatives and generating value for your members. This session will explore strategic positioning and messaging strategies that can transform your organization’s engagement and advocacy outcomes through case studies and techniques that will resonate with your stakeholders, from members and donors to policymakers and the public. This session will provide the tools and knowledge you need to advance positive change and meaningfully engage key audiences by aligning communications activities with your organization's mission to effectively convey your policy goals and advance your initiatives.