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2024 NESHCo Annual Conference
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2024 NESHCo Annual Conference
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Early Bird Deadline is March 22nd
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Guitana Sath
Lowell Community Health Center
Marketing & Communications Specialist
Lowell
https://guitana.myportfolio.com/
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Wednesday
, May 29
12:00pm EDT
Registration Open/Exhibit Setup
5:00pm EDT
Opening Night Event
Thursday
, May 30
7:30am EDT
Breakfast With Exhibitors
8:45am EDT
Opening Remarks and Opening Keynote Presentation
Elizabeth Beisel
10:00am EDT
Break With Exhibitors
10:30am EDT
Rise of the Machines - How AI Is Pushing the Limits of Healthcare Content Generation
TBA
Shannon Cummins
11:30am EDT
Lunch With Exhibitors
12:30pm EDT
End the Silence on Healthcare Violence - How creative storytelling brought new visibility to a national crisis that had hit home.
TBA
Roland Kielman • Elliott Bent • Bonita Brodt • Ryan Mercer
1:30pm EDT
Break
1:45pm EDT
How AI-Washing and other Healthcare Marketing Vagaries Damage Brand Trust
TBA
Frank Cuitta
No Budget, Low Budget, and What Will "This" Get Me
TBA
Last Minute Productions • Kristen Perfetuo
2:45pm EDT
Break With Exhibitors
3:15pm EDT
Living the brand: using behavior change practices to power your positioning strategy
TBA
Greg Wilmot • Jose Nieto • Argus
Scaling Content Creation: Lessons in Optimization
TBA
Reba Thompson • Vanessa Hill
5:00pm EDT
First Timers and New Member Reception
5:30pm EDT
Lamplighter Gala Reception
6:30pm EDT
Lamplighter Awards Dinner & Gala
Friday
, May 31
8:30am EDT
Breakfast With Exhibitors
9:30am EDT
Back to Basics: Revitalizing Healthcare Brand Strategy
TBA
Andrea Cheney
10:30am EDT
Break
10:45am EDT
AI Tools for Healthcare Content Marketing
TBA
Dale Betrand
Breaking Barriers, Building Bridges: Striving for Equitable Healthcare through Language Access
TBA
Brent Caney
11:45am EDT
Break
12:15pm EDT
Closing Keynote Presentation and Closing Remarks from NESHCo President
Lacey Reichwald
Timezone
2024 NESHCo Annual Conference
America/New York
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2024 NESHCo Annual Conference
May 29
-
31, 2024
Wednesday
, May 29
Thursday
, May 30
Friday
, May 31
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Newport, RI, USA
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