2024 NESHCo Annual Conference

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2024 NESHCo Annual Conference

Welcome to the official mobile app for NESHCo 2024!

REGISTER HERE! -- Early Bird Deadline is March 22nd

TBA

10:30am • Heart Health Campaign Gets Cardiology Patients' Blood Pumping
10:30am • Rise of the Machines - How AI Is Pushing the Limits of Healthcare Content Generation
10:30am • Behind the scenes of the Lifespan Intranet: Balancing Patient Care and Company Culture in a Single Digital Platform
12:30pm • End the Silence on Healthcare Violence - How creative storytelling brought new visibility to a national crisis that had hit home.
12:30pm • The Rising Tide of Online Reputation
12:30pm • Consumerism and the evolving future of healthcare choices
1:45pm • How AI-Washing and other Healthcare Marketing Vagaries Damage Brand Trust
1:45pm • No Budget, Low Budget, and What Will "This" Get Me
1:45pm • Crafting Compelling Narratives: Positioning and Messaging Strategies for Stakeholder Engagement and Advocacy Success
3:15pm • Living the brand: using behavior change practices to power your positioning strategy
3:15pm • Real-Time Audience Capture: UChicago Medicine's Digital Triumph in Healthcare Marketing at the 2023 Chicago Marathon
3:15pm • Scaling Content Creation: Lessons in Optimization

TBA